11:30 AM to 1:00 PM
"Unraveling the Myths and Misconceptions about Employer Health Plans & What’s Truly Driving High Renewal Costs"
Speaker:
David Ross with Brown & Brown
Executive Vice President & Director of Underwriting Services
Program Description: Join us for this high-energy whiteboard session, where we'll delve into the complexities of medical plans. Although many popular ideas about medical plans are based on truths, the complicated issues involved are often misunderstood or oversimplified to the point of being false or misleading. This session seeks to provide a deeper understanding of how many decisions plan sponsors make often have unforeseen and detrimental consequences. As decision-makers, you are tasked with improving organizational health, satisfying recruitment/retention needs and managing the bottom line. This session presents a counterintuitive yet actionable approach to meeting these objectives.
Learning Objectives:
• How most health plan solutions will inevitably drive up costs for employers and employees
• Why you shouldn’t trust the solutions the industry is providing for increased Rx costs
• How “best practices” are repelling the best talent and souring corporate culture
• How to structure your medical offering to increase the value of benefits and reduce costs
Speaker Bio:
In a past life, Dave worked as an Underwriting Strategist at Blue Cross Blue Shield of Minnesota where he designed pricing methodologies that satisfied Blue Cross Blue Shield’s strategic objectives. During his tenure, Dave acted as an internal liaison between actuarial, underwriting and sales and assisted with BCBS’s lobbying efforts to expand the High Deductible Health Plan (HDHP) marketplace.
Today, Dave spends much of his time traveling around the country educating employers and legislative bodies on the many counterintuitive and nuanced components of effective healthcare cost management. A true educator, Dave uses a whiteboard to illustrate how many employers have been and continue to be misled by the industry resulting in unsustainably increasing healthcare costs for both employers and their employees.
Dave is the Director of Underwriting Services at Brown & Brown, where he develops and maintains financial tools and methodologies that improve customers’ ability to effectively manage their employer-sponsored health plans. Dave’s role keeps him actively involved in managing key accounts, representing more than 300,000 members across the country.
Recertification Credit
SHRM Certification has approved this event for 1 PDCs toward SHRM-CP and SHRM-SCP recertification. A program code will be provided at the end of the meeting. The program also meets recertification credit standards set by the HR Certification Institute and other HR certifying bodies, but candidates must manually enter their activity into their records.
